Tri Delta's Executive Office staff supports the work of the Fraternity. 
Ashley Watson
Sr. Director of Merchandise
Chapter: Texas/Arlington
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Job Description: As supervisor of the customer relations team, the senior director of merchandise coordinates all Delta Shop marketing and sales. The director of merchandise also manages all phases of Delta Shop's growth and development. Responsibilities include preparing and monitoring the Delta Shop yearly budget, supervising the "store front" organization and plans for storage of merchandise, preparing and giving Delta Shop presentations to various groups visiting Executive Office and establishing a yearly budget for Delta Shop. This person also works with Affinity Marketing to coordinate the Fraternity licensing/royalty program and with the official Fraternity jeweler on marketing all aspects of accessory jewelry.
Bio: Ashley graduated in 2002 from the University of Texas at Arlington with a bachelor of Arts in speech communications. She was initiated in the Beta Epsilon chapter of Tri Delta in 1998. She served as philanthropy chairman, new member educator and president. Ashley has facilitated educational tracks at Tri Delta's Convention, Regional Leadership Conferences, Recruitment Boot Camp and the Undergraduate Interfraternal Institute. She also served as the House Corporation president and lifetime membership advisor for the Beta Epsilon Chapter. Outside of Tri Delta, Ashley is a certified MAC Pro makeup artist and spends her free time attending workshops and classes for MAC.
LINDSEY JONESDelta Shop Financial Coordinator
Chapter: Texas/Arlington
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Job Description: In addition to general customer relations duties, the Delta Shop finance coordinator is responsible for managing all inventory, including inventory for road trips and Shop in a Box, and updating the Internet with inventory changes. She also handles all returns and exchanges and manages Quick Books, reconciles daily sales, generates daily reports and processes vendor payments. As the main contact for customers, the Delta Shop finance coordinator processes all Internet and phone orders and enters/updates all gift certificates. In addition, she handles all of the Life Loyal orders.
Bio: Lindsey graduated from the University of Texas at Arlington with a degree in Business Marketing. She was initiated into the Beta Epsilon chapter of Tri Delta in 2004. She served as Philanthropy Assistant and Chapter Secretary.
Victoria Steible
Delta Shop Marketing Coordinator
Chapter: Southern Methodist
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Job Description: The marketing coordinator for Delta Shop is responsible for assisting the director of merchandise with new product design, catalog design, coordinating e-mail advertising and direct mailings to customers, updating the Web site, coordinating displays, sending catalog requests, and assisting with road trips.
Bio: Victoria is a Dallas native who was initiated into the Theta Kappa Chapter of Tri Delta at Southern Methodist University in 2006. Victoria completed her degree at Texas Christian University, earning a Bachelor of Science in Fashion Merchandising in December 2009. As a collegiate Victoria served as the performing arts chairman leading both the Song Group and creating skits for recruitment and on-campus events. Outside of her position at Executive Office, Victoria enjoys collecting and reading fashion and design magazines, spending time with friends and family, dancing, musicals and playing with her dog, Tweed.
Meredith FlemingDelta Shop Sales Associate
Chapter: Texas/Arlington
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Job Description: Responsible for assisting the Director of Merchandise. Ships daily orders for Delta Shop and Life Loyal. Responsible for counting in inventory and pricing and tagging all merchandise.
Bio: Meredith graduated from the University of Texas at Arlington in 2012 with a Bachelor of Social Work. She was initiated into the Beta Epsilon Chapter of Tri Delta in 2009. As a collegiate Meredith served as Academic Chairman, Vice President of Chapter Development, and New Member Educator. Outside of Tri Delta, Meredith enjoys spending time with her friends and family.
