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Aw Schucks! Building an Oyster Empire With Julie Qiu

August 26, 2025
Podcast

EPISODE SUMMARY

Dive into this episode with Julie Qiu, Carnegie Mellon, as she redefines what it means to follow your passion—and she’s doing it one oyster at a time. In this fun and fascinating episode, Tri Delta CEO Mindy Tucker, Southern Methodist, chats with Julie about her journey from marketing brand strategist to global oyster expert. You either love oysters or you don’t, but either way, you’ll love this podcast episode packed with inspiration, laughs and a few shucking good surprises! 

EPISODE NOTES

As the founder of In a Half Shell, a blog exploring oyster culture around the world, and co-founder of the Oyster Master Guild (OMG), the first professional training program for oyster “sommeliers,” Julie brings storytelling, sustainability and serious flavor to seafood lovers, restaurants and food industry professionals. From the connection between oysters and Tri Delta’s beloved pearl to the future of aquaculture and tips for learning to love oysters (even if you’re skeptical), Julie shares how she’s building a career by defining something entirely new. Whether you’re an oyster superfan or just oyster-curious, this episode is full of Julie’s wisdom, wit and taste-bud-changing ideas and advice. 

Click here for a transcript of this episode.

Now you can WATCH our podcast too! Watch this episode.

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Let’s Talk Tri Delta is available where you readily download podcasts (Apple, Spotify, iHeartRadio and more!). Check out all our previous episodes and be sure to subscribe to or follow our podcast on your preferred platform to catch the latest episodes when they are published.

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